Leigh's Blitherings - Latest Comments in Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

Re: Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

humberandrea — Sun, 08 Nov 2009 14:12:22 -0000

Maybe the problem was that the Harry Rosen blog was trying to change the behaviour of its customers, rather than meeting them where they 'live'. Fish where the fish are, said BBDO in their presentation at MeshMarketing.

Re: Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

Michael Cayley — Sun, 08 Nov 2009 13:51:05 -0000

The course that I designed & am helping launch is about social media. You are certainly qualified.

Agree about Matt.

Maybe that is where I am wrong. I do expect the Globe to act in the interest of Canadian business. Wow. I can not believe that I still feel this trust with that brand.

Re: Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

leigh — Sun, 08 Nov 2009 09:57:53 -0000

Hi Michael -
Thanks. I'll check out your ning group but would have no idea if i would qualify as a PR mentor. Everything is connected to everything else, but I rarely create PR like things.

As for the G&M - I think they positioned the story as a fail bc the Director of Marketing told them it was. With a few exceptions (my friend Mathew Ingram being one of them) , I haven't exactly seen people within the newspaper industry embracing or understanding Social Media in any way that is meaningful. Therefore, I would hardly expect anything different from their reporting.

Re: Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

Michael Cayley — Sat, 07 Nov 2009 15:28:09 -0000

Great post Leigh.

Would consider joining www.humberpr.ning.com as a mentor?

I think the tragedy with this story is that a publication like the Globe & Mail is slamming Harry Rosen when HR should be congratulated for getting out of the blocks at least.

A breach of trust by G&M?

http://bit.ly/4aE6i2

Re: Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

leigh — Fri, 06 Nov 2009 12:33:04 -0000

lol. I do they think they tried to crate the relationship but I fixed the spelling error anyhow :)

Re: Harry Rosen's Blog & Understanding the Dynamics of Slow Social Media

himelator — Fri, 06 Nov 2009 11:29:15 -0000

geez..what did harry think...you could write a post and everybody comes...people are voyeurs and life is a big high school..everybody wants to see what the cool kid has to say and think but they all have a different definition of the cool kid...drama, athletics, cheerleader, punker, emo ...he would have been better off approaching it as a window into his world and why he loves his job and then people will participate because they love his brand and product...Blogging makes reality t.v. look boring when you reality that quality and content can merge.

crated is an interesting spelling mistake but it works...create or crate...i think they probably tried to crate the relationship